![]() I love Facebook. Really I do. So don't get me wrong, but using Facebook to build your business without the proper foundational internet tools, is preaching to the choir. What? Facebook is essentially a gated community. Unless you are already "in", you are not going to see much in that neighborhood. The internet is "open", so how does someone find you there? You already know the answer.
FOLLOW ONE SIMPLE RULE: If it is interesting enough for Facebook, it should be on your blog first.
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![]() Unless you have a site that can answer this question and drive business to you, this is no joke but a legitimate question. Is your business on Google? Do clients find you on web searches? Wonder if you need a website? Want a website, but not the hassle? No worries. We understand and can help. I consult to a lot of nonprofits and small businesses. I kept hearing how people hated their websites but either lacked the resources or funds to change them after investing thousands to get a site. So these sites sat online never altered because no-one knew how to edit them. It's like a front door that no-one ever answers. Who wants that? Problem solved. Good Ink now offers websites that anyone can maintain, update and keep current - and it's all included in one price. No hidden fees. Everything is included right down to the Google analytic links and a mobile version. Start from nothing and have a fully functional site in one week! Whether you already own a domain name, or just need to revamp a website, Good Ink can help. From online stores, text alerts, POS system connectivity and galleries. We pride ourselves in taking the "geek" out of the design and making this critical marketing process as easy as possible. Once your site is designed and built to your specifications, Good Ink provides a custom 24/7 Client Portal that gives you access to editing your website at any time with simple tools to change pictures, add text or add pages. After all - It's your website! Tell us what you want it to do for your business, and we'll figure out how to build a site that works for you. WEBSITE plans & pricing to suit every business >![]() If you had a site built by Good Ink then a Blog is in your future. Didn't get one at set-up? Call me. We'll get you up and running right away. But you're reading this, so we'll assume you are ready to roll with that BLOG So what do you need to know?
![]() Congratulations. You've opened your editor and written a BLOG (if you need some guidance on writing a BLOG post refer to "Better Blogging Tips and Tricks"). Once you publish those words of wisdom... what next? Why write at all if you aren't taking advantage of free social media? Once you hit that Publish Button, your BLOG posts just sit idle, awaiting an audience. Chances are if you have a new website, you don't have an audience yet. Here is exactly how to build an audience and get folks sharing your posts:
![]() IF YOU'RE NOT USING GOOGLE ANALYTICS TO ITS FULL POTENTIAL TO MANAGE YOUR ONLINE BUSINESS, YOU MIGHT BE MISSING OUT ON A WHOLE WORLD OF DATA POTENTIAL. BY KINJAL ADESHARA An e-commerce site is an excellent way of generating revenue with minimum physical effort--but that doesn’t mean it can thrive on its own. Tools like Google Analytics are key for your e-commerce site's survival. Access to data and the ability to analyze it are the foundation on which successful online stores are built. Study of web analytics reports from Google Analytics can help you get useful insights into important factors like campaigns that are actually working, pages that are getting lots of attention, and products that get little response from customers. However, in order to get all kinds of extensive metrics regarding your store, you will need to customize certain core areas of Google Analytics. Doing so will help you boost your sales, and it will also aid in increasing your site's overall value for customers. Get ready to make the most of your e-commerce site with these five crucial customizations in Google Analytics: ![]() The following is from GOOGLE. So consider the source. SEO is an acronym for "search engine optimization" or "search engine optimizer." Deciding to hire an SEO is a big decision that can potentially improve your site and save time, but you can also risk damage to your site and reputation. Make sure to research the potential advantages as well as the damage that an irresponsible SEO can do to your site. Many SEOs and other agencies and consultants provide useful services for website owners, including:
Keep in mind that the Google search results page includes organic search results and often paid advertisement (denoted as "Ads" or "Sponsored") as well. Advertising with Google won't have any effect on your site's presence in our search results. Google never accepts money to include or rank sites in our search results, and it costs nothing to appear in our organic search results. Free resources such as Webmaster Tools, the official Webmaster Central blog, and our discussion forum can provide you with a great deal of information about how to optimize your site for organic search. Before beginning your search for an SEO, it's a great idea to become an educated consumer and get familiar with how search engines work. We recommend starting here: If you're thinking about hiring an SEO, the earlier the better. A great time to hire is when you're considering a site redesign, or planning to launch a new site. That way, you and your SEO can ensure that your site is designed to be search engine-friendly from the bottom up. However, a good SEO can also help improve an existing site. Some useful questions to ask your Developer/Designer about SEO include:
![]() Get your business on Google for Business. Google for Business gives you access to free tools that help your business get online, be found on Google Search and Maps and get closer to your customers. It’s the easiest way to manage your business across Google and it’s free. Get started for free Let people find you! 97% of consumers search for local businesses online. Be there when they’re looking for you with a business listing - this is the easiest way to show up on Google Search and Maps. What you need to know:
![]() Source : Google Note: Good Ink Does NONE of this! While SEOs can provide clients with valuable services, some unethical SEOs have given the industry a black eye through their overly aggressive marketing efforts and their attempts to manipulate search engine results in unfair ways. Practices that violate our guidelines may result in a negative adjustment of your site's presence in Google, or even the removal of your site from our index. Here are some things to consider: One common scam is the creation of "shadow" domains that funnel users to a site by using deceptive redirects. These shadow domains often will be owned by the SEO who claims to be working on a client's behalf. However, if the relationship sours, the SEO may point the domain to a different site, or even to a competitor's domain. If that happens, the client has paid to develop a competing site owned entirely by the SEO. Another illicit practice is to place "doorway" pages loaded with keywords on the client's site somewhere. The SEO promises this will make the page more relevant for more queries. This is inherently false since individual pages are rarely relevant for a wide range of keywords. More insidious, however, is that these doorway pages often contain hidden links to the SEO's other clients as well. Such doorway pages drain away the link popularity of a site and route it to the SEO and its other clients, which may include sites with unsavory or illegal content. If you feel that you were deceived by an SEO in some way, you may want to report it. In the United States, the Federal Trade Commission (FTC) handles complaints about deceptive or unfair business practices. To file a complaint, visit: http://www.ftc.gov/ and click on "File a Complaint Online," call 1-877-FTC-HELP, or write to: Federal Trade Commission CRC-240 Washington, D.C. 20580 If your complaint is against a company in a country other than the United States, please file it athttp://www.econsumer.gov/.
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JuleneJulene Hunter makes good design accessible and affordable. She co-founded two software companies,and has been practicing digital and creative arts in all its forms for over 30 years. Archives
June 2016
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Julene Hunter - Creative Works & Solutions
PO Box 6647 | Incline Village | Nevada 89451 | 775.233.0389
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Copying Images from this web-site or posting these images to another web-site, without written permission is a copyright violation, and is protected by U.S. Copyright Laws.
© Julene Hunter retains copyright on all artwork and design created and retains rights to use for promotion purposes, reproductions, etc. Artwork and images may not be used or reproduced without the artist written permission.
Copying Images from this web-site or posting these images to another web-site, without written permission is a copyright violation, and is protected by U.S. Copyright Laws.