If you had a site built by Good Ink then a Blog is in your future. Didn't get one at set-up? Call me. We'll get you up and running right away.
But you're reading this, so we'll assume you are ready to roll with that BLOG
So what do you need to know?
Find your voice. Are you sarcastic, funny, serious, professorial? How do you talk with clients? Friends? THAT is your voice. Be true to your voice and writing will come easily.
Keep a list. Somewhere, someplace, keep a running tab of ideas to keep your Blog articles fresh. Need some ideas? Ask a friend what they think you might share with them from your knowledge base. Ask a peer. Once you start this habit, you won't have enough time to write them all!
Write offline, THEN post. If you always have to have your "site editor" open to write, you won't. Eliminate obstacles. Open a Google Doc/Word/Notepad and just start writing in there. Save and edit when inspired. Then copy the whole shebang, when you have time, into your editor.
Keep it Short Sweetheart! Blogs only work if they are short and direct. Unless you're writing a technical document, keep it short. Use the "Read More" break in your writing after the first paragraph if it has to be longer!
Always include a picture. If you don't have one, find one. They're FREE. Did you know that within your editor when you click "upload a picture" you can search a HUGE database of pictures already loaded for you? Yup. Find one. Use it.